Designing an LX solution
for THE magistracy
for THE magistracy
This master's program in data science, developed in partnership with one of the best universities in Eastern Europe, provides comprehensive training, taking students from beginner to mid-level specialists.
Responsibilities: Learning Experience Design, Product Management
Target Audience: Individuals with mathematical or technical backgrounds
Tools Used: Miro, Figma, Slack, Zoom, Google Sheets, Docs, Forms
Product Price: Over $10,000 per student
Year: 2022
Problem
Our team was tasked with developing a training program for specialists in demand in the labor market. The main goal was to balance student-centered learning with problem-based learning, while also meeting the academic requirements for a master's degree.
Process
By combining instructional design methodologies with product management approaches, I was able to break down a solution into smaller tasks while maintaining structure and creativity.
Here's a list of project tasks that I managed and completed:
conducted a business needs analysis and discussion with stakeholders
planned the project for designing a learning program
analyzed the audience, including customer developers
conducted a labor market analysis
analyzed data from previous training programs of the company and its competitors
formulated a unique selling proposition
compiled a specification for hiring and onboarding the leading subject-matter expert
compiled a detailed graduate profile, including learning outcomes, a list of authentic tasks, and soft skills transformations
designed a learning concept and a detailed student journey map, including models, formats, objectives, and motivational design
developed requirements for applicants, entrance exams, and cover letters
developed a curriculum and planned the timeline
pitched, defended, and edited the program in front of the university's academic council
prepared official documentation for the master's program following legislation and the Bologna declaration
trained the sales department and curators of entrance exams
compiled a specification for hiring and onboarding SMEs (authors, teachers, mentors) and an instructional designer
As the leader of the LX team, I scaled an algorithm that led to the creation of two successful master's programs. My facilitation was instrumental in achieving this outcome.
Solution
Students were required to work on real-world problems with mentor support and complete a final project based on their internships. The Master's program consisted of classical semesters and disciplines, but also we emphasized practical events every semester.
The course was entirely online, supported by a respected university, and taught by seasoned professionals from leading companies in the field. We maintained high standards when hiring subject-matter experts to ensure a true problem-based approach.
For a brief program overview, please visit the following link.
Results
The success of the program is confirmed by the fact that more than 500 students applied, and over 100 attended and paid for their education despite its high cost ($10,000+).
Thanks to the admission process, the program was able to attract students with the necessary capabilities to achieve results, realistic expectations, and a high level of motivation.
TAKEAWAYS
We were pioneers in creating such programs through a powerful collaboration with a prestigious university, top industry companies, and a prominent Edtech company.
I gained the confidence and skills to develop ambitious projects from scratch, as well as master effective product and project management. As a learning experience designer, I learned to balance the needs of individual students with the demands of the job market and business benefits.